Instagram reels are considered a massive driver of reach for businesses. Recently Instagram rolled
out a new change, reels ads. Since Reel ads are a new feature that Instagram has put out which
means it gets you more reach as the algorithm of the app does not have enough time to work in it
and make it harder to crack for people.
The integration of the Instagram reel ad is seamless and does not disrupt the user’s experience. The
ad can fit right in other reels when you are scrolling. Instagram reels ads are cheaper and better and
help you move more people along through the marketing funnel. Are you wondering how does it
work and how can you take benefit from it? Stay adhered and read the article till the end as we’ll
walk through you the best way to use Instagram reels ad placement for your business.
What Does Reels Ads Look Like?
Reels ads are similar to ads appearing in stories; full screen, and always vertical. As the content of
the regular reel, the ad shall loop and can last for up to thirty seconds – giving users the freedom to
like, comment, or share the reels ads. The ultimate aim of every campaign has always been to attract
more people! But human psychology works differently, people are unlikely to follow you when they
see you don’t post often or the content you share does not hit them. Lastly, if the follower count or
engagement ratio is minimal, users will never find you credible hence leave your profile without
hitting the FOLLOW button. Therefore, we recommend purchasing Instagram followers from a
reliable vendor – aiming to supply you genuine people – not those ghost or bot accounts that help
you in nothing rather put an end to your success.
How you can create Instagram Reels ads?
To create Instagram reels ads, first, go to placements in the ad set level, then click on the manual
placement, and then choose Instagram stories dropdown, where you can see the Instagram reels
ads. You’ll have to select one from the given campaigns in order to choose the Instagram reels
Where can you find this kind of reels ads?
Instagram has said, ‘“Reels ads will appear in the most popular places to access Reels content. This
includes the Reels tab, Reels in Stories, Reels in Explore, and Reels in your feed’ which demonstrates
you can view ( Reels Ads) in any place where you watch the reel content ranging from stories, reels
tab, feeds. The best part is, sponsored ads will not appear as sponsored text and most users may not
realize they are watching the ad at first.
No matter what your business type is, small or large, you can take advantage of this feature. On the
other hand, users can discover new content through this feature on Instagram as ads are naturally fit
and will not ruin the user’s experience at all.
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